Anushka Srivastava
Making aesthetics meet intuition.
MY WORK
Primary Highlights
BRANDING
OTR ZeroProof
d&ad 2025 New Blood brief
A bold, vibrant, and effortlessly elegant solution that speaks to the next generation of drinkers. Inspired by nature’s freshest ingredients, each element—from juicy fruit accents to crisp, minimalist layouts—evokes refreshment and sophistication. Designed for Gen-Z, the packaging and branding feel just as at home at a rooftop party as they do on a road trip or a cozy night in.
UI/UX DESIGN, GRAPHIC & LOGO DESIGN
CONSIGLI
Internship (Nov '24 – June '25)
Led the UI/UX redesign of an AI-assisted early-stage M&E design product for real estate. Collaborated with developers and management to revamp the company website. Also produced branding, static assets, and motion graphics for a new company podcast.
UI/UX DESIGN, USER RESEARCH, ILLUSTRATION
Dispose
University Project
Developed a mobile app concept integrated with Reverse Vending Machines (RVMs) aimed at encouraging the reuse, repair, and recycling of materials. The app incentivized sustainable behaviours by tracking user contributions, providing rewards, and offering educational content on circular economy practices, fostering long-term engagement with environmental responsibility.
